Letter from a B&B subscriber

"Dear Emma,

It's an emotional time for me saying goodbye to you because, to me, you and your business mean something so much deeper than clothes. One of my favourite things to do for Isla is to fold and put away her clothes, to look at them and think about how she's grown, what she'll wear the next day and what she did wearing this or that.

Receiving your bundles for the past 20 months or so is like a gift - it's always so exciting to see what you have sent us.

You've been with us since before she came and now she's two, and she's outgrown you - just like that. And in some ways, I'm still there, sending you [my first] message two years ago.

I think it's important to know that it's memories, relationships, little support networks - bit's of familiarity that you provide, pockets of joy and fun... so much more than the beautiful clothes.

Thank you for dressing Isla and thank you for being a constant for the past year. I'm sad to say goodbye because it means she's already growing up!

You are fabulous,

All my love,

Rakhee xxx."

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Are you new here? Read on to find out a little bit more about us...

Belles and Babes is a UK-based rental business specialising in sustainable maternity, baby, and nursing clothes. Founded by Emma Gillespie in 2017, the company is driven by her corporate sustainability background and has a mission to provide a more sustainable alternative for parents seeking to move away from fast fashion and reduce clothing waste.

B&B offers maternity and nursing clothes to rent as part of its capsule wardrobe service for £5 per item each month, with the option to swap items and add on extras such as a maternity coat, and also has styles available to buy new or pre-loved. Baby capsule wardrobes start from £25 a month for a personalised bundle of 18 items of sustainable organic clothing which are replaced as your baby grows.

If you are a parent seeking a sustainable alternative to fast fashion, you can find out more about our rental options by clicking the links in the menu above.