![A woman in a floral dress is standing on the grass with a rucksack on, looking back over her shoulder at the camera.](https://static.wixstatic.com/media/87129a_3da25aa9e3f14491978c0a39697d84fc~mv2.jpg/v1/crop/x_218,y_0,w_1612,h_1365/fill/w_666,h_564,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/376568087_10102470562966047_4116996318437665240_n.jpg)
Our Story
I'm Emma, and I founded B&B in 2017. Before this I worked in corporate sustainability, and I had a list of businesses as long as my arm that I wanted to set up which put sustainability and the circular economy at their heart.
I chose this one because, to me, renting maternity and baby clothes just made the most sense, and I wanted to offer parents a more sustainable and convenient alternative to buying baby clothes which would soon be outgrown and taking up unnecessary space and time passing on.
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I absolutely love styling Mums-to-be and providing exceptional customer service to busy parents.
Meet The Team
![A woman wearing a ruffled white blouse is smiling.](https://static.wixstatic.com/media/87129a_c7051e6cc20f4672b2e463d07d1f50fb~mv2.jpg/v1/crop/x_0,y_201,w_1241,h_1246/fill/w_54,h_54,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/376628613_10102470564028917_8091098978648766454_n.jpg)
Poppy
A model for sustainable brands and slow fashion content creator, Poppy is our digital marketing expert and you will find her crafting our newsletter emails and social media posts.
![A woman is smiling at the camera.](https://static.wixstatic.com/media/87129a_3a4b4a8871964fb2960a5eff180cceeb~mv2.jpg/v1/crop/x_577,y_233,w_894,h_898/fill/w_54,h_54,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/376622530_10102470563330317_8659551143702540616_n.jpg)
Emma
Emma is the one answering your emails/WhatsApp/calls and is always happy to help. She is also our stylist for Mums-to-be and loves choosing clothes that will suit your changing body.
![A woman with grey hair smiles to the side.](https://static.wixstatic.com/media/87129a_2ea4da4af9bd4693a58777f94c4e16e7~mv2.jpg/v1/crop/x_0,y_236,w_1536,h_1587/fill/w_53,h_54,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/376584900_10102470564398177_7702250065294503803_n.jpg)
Sue
A retired pastry chef, Sue is Emma's Mum, and she takes care of our clothes by debobbling them, repairing them, and making sure they are looking their best for you.